Webflow SEO fundamentals

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Webflow SEO fundamentals

Learn how to plan, build, and maintain a search-friendly Webflow site using best practices and built-in SEO tools.

Webflow has a new UI, so visuals may vary slightly, but the course content is still relevant.

Learn how to plan, build, launch, and maintain a search-friendly Webflow site. We’ll walk through site-level and page-level SEO best practices, performance and technical setup, and how to audit and improve SEO over time — all using Webflow’s built-in features plus key integrations.

By the end of this course, you’ll have the skills to:

Configure site-level SEO settings in Webflow
Optimize individual pages for performance and SEO
Set up measurement and auditing workflows to monitor SEO performance
Plan ongoing SEO improvements and identify next steps

Table of contents

1

Intro

Coming soon

1

Background & preview

Background & preview

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1

SEO tools in Webflow

SEO tools in Webflow

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2

Site-level SEO

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2

Set up your SEO tracking

Set up your SEO tracking

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2

Build a search-friendly site structure

Build a search-friendly site structure

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2

Control how search engines index your site

Control how search engines index your site

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2

Optimize site-wide performance for SEO

Optimize site-wide performance for SEO

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3

Page-level SEO

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3

Design and build pages with SEO in mind

Design and build pages with SEO in mind

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3

Optimize page settings for SEO

Optimize page settings for SEO

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4

Audit your Webflow site

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4

Audit your Webflow site

Audit your Webflow site

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5

Wrap up

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5

Additional resources

Additional resources

Coming soon

Progress

0%

Details

Beginner - Intermediate

29m

10

Lessons

Assets & links

Assessment

Test your knowledge

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