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Webflow for Marketers
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Webflow for Marketers

Build, edit, and publish with confidence in Webflow.

Webflow has a new UI, so visuals may vary slightly, but the course content is still relevant.

Webflow gives users assigned the Marketer role the power to build and publish pages, update content, manage CMS items, and optimize for SEO — all without relying on a Designer for every change.

This course covers the core workflows you’ll use day to day as a user with the Marketer role in Webflow. You’ll learn how to build pages using components and templates, edit static and dynamic content, work with the CMS, manage SEO settings, give feedback through comments, and publish your work to staging and production.

By the end of this course, you’ll have the skills to:

  • Build new pages in Webflow using pre-built components and page templates
  • Edit text, images, links, and other static content on the canvas
  • Add, edit, and publish CMS collection items
  • Update page-level SEO settings and resolve common on-page issues
  • Leave and manage feedback using comments
  • Publish content to staging and production

Table of contents

1

Intro

Coming soon

1

Background & preview
2:00
Background & preview
Coming soon

1

Overview of the Marketer role
2:00
Overview of the Marketer role
Coming soon

2

Page building

Coming soon

2

Page building overview
2:00
Page building overview
Coming soon

2

Using components to build pages
Using components to build pages
Coming soon

2

Review & practice: Page building
2:00
Review & practice: Page building
Coming soon

3

Content editing

Coming soon

3

Edit content in Webflow
6:17
Edit content in Webflow
Coming soon

3

Review & practice: Content editing
2:00
Review & practice: Content editing
Coming soon

4

Working with CMS content

Coming soon

4

Intro to the Webflow CMS
5:12
Intro to the Webflow CMS
Coming soon

4

Add, edit, & publish CMS items
6:16
Add, edit, & publish CMS items
Coming soon

4

Review & practice: CMS
2:00
Review & practice: CMS
Coming soon

5

SEO

Coming soon

5

SEO overview
2:00
SEO overview
Coming soon

5

SEO tools in Webflow
5:51
SEO tools in Webflow
Coming soon

5

Review & practice: SEO
2:00
Review & practice: SEO
Coming soon

6

Review & feedback

Coming soon

6

Commenting
5:07
Commenting
Coming soon

6

Review & practice: Commenting
2:00
Review & practice: Commenting
Coming soon

7

Staging & publishing

Coming soon

7

Staging & publishing overview
2:00
Staging & publishing overview
Coming soon

7

Review & practice: Staging & publishing
2:00
Review & practice: Staging & publishing
Coming soon

8

Wrap up

Coming soon

8

Recap & additional resources
2:00
Recap & additional resources
Coming soon

Progress

0%

Details

Beginner
53m
18
Lessons

Assets & links

Assessment

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