Move from insight to impact with Webflow Analyze and Optimize.
Understand behavior. Improve experience.
In this step-by step session, you'll learn how to use Webflow Analyze alongside Webflow Optimize to achieve continuous improvement of your site's performance.
We'll walk through how to understand visitor behavior, identify opportunities for optimization, and run structured experiments to increase engagement and conversions.
This session is designed for marketers and designers who manage CRO programs and analytics on their website. While prior CRO knowledge is helpful, it is not required. Familiarity with the Webflow Designer and general site analytics will help you get the most out of the session.
There are no prerequisites for this session. However, if you want a head start, we recommend checking out the following courses:
There are no mandatory prerequisites, but some sessions may recommend Webflow University courses to review ahead of time. These suggestions provide a helpful foundation and make it easier to grasp concepts covered in the session.
You’ll find any recommendations listed in the session details above.
Sessions are hosted on Zoom. You can view the on-demand session directly from your browser (no download required).
Webflow University Pro sessions are only available to Webflow customers with Team, Scale, or Enterprise plans.