Create a static page template in Webflow that Marketers can use to build their own pages, instead of starting from a blank canvas or waiting on design. See how to add a page slot, fill it with starter components, and set page settings that carry over to new pages. Then test the template in the Marketer role and customize its components. Plus, see an example of how static pages can include dynamic CMS content, through components that hold a styled Collection list.
Let’s create a Static page template our Marketers can use to build their own campaign pages. Open the Pages panel, click the plus sign, then Create page template. We’ll name it Event campaign and create the template.
From the components panel, we’ll add our existing Navbar component. And then our Footer component. Next, from the add panel, we’ll add a page slot. Then we’ll drag it into place between the navbar and footer. While we’re here, we’ll name the element Campaign Content so teammates know what belongs here.
And we have a campaign-content class ready to set the page slot’s width. Styling the slot is optional. Our components include their own spacing.
Now we’ll add a few starting components into the page slot. We’ll add a hero and a featured webinars section. New pages created from this template will start with those components. Teammates can come in and customize these instead of starting with an empty page.
Now back in the pages panel, open the template’s page settings. You’ll want to set these so that they carry over to new pages. Things like SEO settings, Open Graph settings, and schema markup are helpful starting points. The person creating a page from the template can update anything campaign-specific.
OK, time to test this template. From the global menu, switch over to preview the Marketer role.
Now locate the new static page template and click the plus sign to use it. Give it a name and URL for this campaign, then update its SEO title and description where needed.
On the canvas, select the hero and change its heading through its properties. Then test adding and reordering more components. If any of your components have slots, Marketers will be able to add allowed components to them, such as cards. And if any of those have variants, those work here, too. And we’ll just paste in another.
But let’s look at the featured webinars component. This one’s a little different. This component includes a styled Collection list. So Marketers can update the event details here or in the CMS within its connected fields. Publish the updated item and we can see the changes on the canvas. So a static campaign page can include dynamic content, too.
And individual events can still have their own styled collection pages from a collection page template. The campaign page we created is a static page built from a static page template. Those are dynamic CMS collection pages.
But that’s it. You now have a separate campaign page built from the template. Changes to the template’s page structure won’t affect pages already created from it. But updates to main components will carry through to their instances across the site, including your new page.