SEO fundamentals course

Get a quick intro to search engine optimization (SEO), covering how Google indexes and ranks your site, along with best practices.

6
 Video Lessons
Beginner
11min

About this course

Launching your site is one thing, but making sure people can find your site on the web is a different ballgame. The world of search engine optimization can be a tough (and intimidating) field to break into, but this course gives you an overview of the basic knowledge you'll need, from verifying your site with Google, to managing your indexing status, and some best practices on keeping your "link juice" flowing as your site evolves.

Assets

Looking for the assets used in this course? We put all the magic inside a zip file, and you can find it 

right here
.

Requirements

  • A new site to launch
  • Google Search Console account
  • Google Analytics account

Course outline

Fetch as Google

2:38

Intro to Paid vs Organic Search

1:34

Google Site Verification

1:07

Setting up Google Analytics

1:56

Intro to 301 Redirects

2:39

6
 video lessons
Beginner
11min